With over 15 years of international experience in Strategy, Business Development, and R&D, Martin Mayer specializes in delivering sustainable solutions across the biotech/biopharma, chemical, and industrial digitalization sectors. His expertise spans industrial IoT, machine learning, data analytics, and model-based optimization, applied in both manufacturing and laboratory environments.
Martin has a proven track record in program management, market entry strategies, leadership development, and forming strategic alliances. He has successfully driven market expansion in pharmaceuticals, biotech, and energy applications, delivering tailored solutions like predictive maintenance, scheduling optimization, and data integrity tools aligned with ICH W8-Q12 standards.
A strong advocate of digital transformation, Martin believes in combining IoT technologies, data analytics, and advanced manufacturing to enable labs and industries to focus on high-value tasks. At ZETA, he leads the Digital Solutions business line, driving innovative offerings, while actively contributing to ISPE’s Pharma 4.0 initiative to shape the future of pharmaceutical operations